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“Ice Ice Baby” was originally the flipside to Vanilla Ice’s debut single “Play
That Funky Music”. When it was later released as its own single, it became an
international smash hit.

After every record company turned Vanilla Ice’s original demos down, Tommy Quon
(the owner of the Dallas club City Lights) had the club’s DJ Earthquake produce
two tracks for release on his label Ultrax Records. “Play That Funky Music”,
based on the 1976 hit of the same name, was the A-side, and “Ice Ice Baby”,
based on the Alpha Phi Alpha fraternity chant in the film School Daze spoken
over Queen’s “Under Pressure”, was the B-side.

A DJ at an FM station in Georgia liked the B-side better and played it on air.
Soon it became that station’s #1 requested song, leading stations in Tennessee
and Texas to do the same. It also became Video Jukebox’s most requested video.
After SBK Records' founder was played the song over the phone, he signed Ice the
next day. In August of 1990, his label released “Ice Ice Baby” as the A-side
with “Play That Funky Music” as its flipside.